4 Signs your Team needs new Headshots

Say what you will about AI, “About Us” pages are not losing impact anytime soon because your clients are looking to do business with people who they resonate with and respect. From entry level employees to your executive leadership, your team is the power that brings your company mission to life.

Your first impression has an impact - for good or ill - here are four signs it’s time to invest in new corporate headshots: 

1

Background Hodge-Podge 

A mish-mash of backgrounds and lighting conditions is a lost opportunity to present your team as polished professionals. Or if one person has a fabulous headshot, making the erm “less than fabulous” headshots look like a dumpster fire.

It’s great to have a couple of posing options to lend individual personality, but backdrop and lighting should be intentionally coordinated to create a cohesive look.

If you have a quickly growing team, solid backdrops are a great option for sustainable reproducibility that never goes out of style.

2

Unflattering Flash 

Your typical corporate headshot is usually shot with flash. Flash is a powerful force that can be used for good (with skill) or unflattering evil (every single wrinkle articulated with a harsh shadow). Every corporate session that is onsite at your office starts strategy call where I will find the best lighting options in your space. Often I will I opt for natural light for a fresh and flattering look. Modern, elevated headshots will help your crew stand out from the crowd.

3

Out of Date 

If your last headshot is from 5+ years ago, it’s time to book a refresh. Your headshot builds trust, but when you meat someone in person and they notice the gap you’ve lost some credibility.

You know that “fresh haircut feeling”? With the right photographer, you can actually look forward to a new business headshot. It’s a great practice to plan for an annual update - whether you’re booking your session for yourself or planning a team appreciation event for everyone.

4

Ambiguous “Ick” Factor

Last - but certainly not least - your last headshot experience may have felt marginally less dehumanizing than a DMV mugshot.

If you feel hurried or patronized during your session, you’re likely going to hate your headshot. The actual experience of being photographed, and how you connect with the human behind the camera matters.

Everyone deserves to feel valued. When your photographer extends empathy and attention to detail (making sure that one cowlick is kept in check, or your tie is straight), along with technical skill (posing, good lighting) the result is a headshot that ignites confidence.

Did any of these signs sound suspiciously like your current headshots? Let’s connect to ensure your introduction makes an impact and represents your remarkable crew.